Painted Sky at BackCountry

Shea Homes

Age-Targeted Homes Take Advantage of a Niche Opportunity in a Family Masterplan

  • Age-targeted homes bring empty nesters to a family masterplan. Shea Homes saw an undeserved segment, and sales show its success.
  • Multiple outdoor living opportunities. Each home has a side courtyard, rear deck, and backyard that connect owners to the outdoors.
  • Strategic pre-plotting preserves privacy. By pre-plotting homes, Shea was able to preserve privacy between homes on narrow lots and diversify the street scene.
Product type
Single-family detached
PROJECT STATS
Project Stats close
Price as of February 2018
$500,000/ starting at
Square footage (min)
2,221-3,540
Lot size
7,000/ square feet average
Density
4
Sales start date
August 2016
Total homes
90
Sales as of
59 as of February 2018
HOA
$338 per month total
Target market
Empty nesters and retirees
Unique selling position
Single–story plans with optional finished walk-out basements

Consultants

Builders

Architects

Interior designers

Landscape Architects

Masterplan Developers

JBREC Consultant

Ken Perlman
Principal
San Diego, CA

Location

10539 Crissgate Lane
Phone number (303) 284-7842
Region Southwest
State Colorado
City Highlands Ranch
Zip Code 80126
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