Consumer Insights
Reports
Download the February 2026 NHTI Insights Report .
Reports
Custom residential architecture market still slow Our 3 main takeaways this...
Reports
Download the January 2026 NHTI Insights Report
Newsletters
Welcome back! This month, we’ve curated a collection of articles to keep you informed. We stay on top of...
Reports
Download the July Survey Insights report.
Newsletters
Architectural designers tell us that new homes will keep getting smaller. Just last year, about a...
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Ever want to phone a friend for their advice? Well, friends, we help clients with their daily challenges...
Reports
Download the June Survey Insights report.
Newsletters
Welcome to a special preview of the New Home Trends Institute ’s Industry Pulse Newsletter! This monthly...
Reports
Download the May Survey Insights report.
Newsletters
There are four generations buying homes in the US today. Each has different priorities: Boomers are...
Reports
Download the 1Q24 US Custom Residential Architecture Index.
Newsletters
Back in 2016, we shared smart solutions for building a starter home in expensive markets. Today, most of...
Reports
Download the April Survey Insights report.
Newsletters
There are 46 million 18- to 27-year-olds in the US today.1 Anecdotes about this adult cohort of Gen Z...